ACACU de R.L. It is a Cooperative Association of Savings and Credit of La Unión. With 50 years of existence and extensive experience in the financial area, I needed a refresher that would strengthen its image and make it a unique Cooperative to the rest.
Our challenge was to transform the logo without losing the essence and symbolic value, for which a more current typeface was used, less solid colors such as gray and fresh like turquoise and without leaving aside the symbol of the two pines that form the rhombus divided by the waves that represents the Gulf of Fonseca and that makes ACACU of RL Unique and different.
The client's phrase:
“Today we are the largest Cooperative of the FEDECACES Network”